Posts Tagged ‘scraster.com’

The Value of a Professional Screencaster

Monday, November 10th, 2008

Each screencast Scraster Professional Screencasting produces strives to be an answer to the question, “What’s the difference between a screencast and a professional screencast?”. The time and care that goes into each of our videos continues to set Scraster apart from run-of-the-mill screencasts and demonstration videos.

Scraster’s not going to tell you that you can’t produce your own screencast. Many of the same tools available to us are available to you. Some of them are free. The difference is that, at Scraster, we are experts of those tools, as well as all other aspects of creating the best video possible. While you can create a passable experience for your viewers, we use years of experience and an over-sized toolbox of graphic design and video softwares to create an optimally effective viewer experience.

The difference between “passable” and “optimally effective” can be summarized in this little Scraster chart:

amateur screencast
  • slow, real-time page loading hinders pace of video
  • slim likelihood of viewers sharing their experience
  • poor audio often recorded with computer’s built-in mics
  • ineffective or undirected script writing
  • output looks like it’s been through a world of hurt
  • end product is raw output of screencapture sofware
  • you have better things to do
Scraster screencast
  • post production editing eliminates page loading
  • strong potential for your video to be shared virally
  • professionally edited audio recorded with pro equipment
  • scripts written by experts in instructional design
  • Scraster understands how to get the best possible picture
  • finished file a collage of over ten graphic design programs
  • Scraster does screencasts

Don’t let your viewers yawn, squint or give up and wander to the water cooler. Demand their attention with a Scraster professional screencast. Contact us today for a free consultation.

StickyStreet screencast by Scraster Professional Screencasting

Monday, October 27th, 2008

Scraster’s newest client is StickyStreet. StickyStreet.com brings customer loyalty and gift card programs to the internet with a straightforward model and an easily navigable user interface. To introduce their service in the most effective way possible, StickyStreet chose the medium of screencasting. So far, Scraster has produced an introductory video that will be used on the site’s homepage.

StickyStreet will be using the Vimeo video sharing platform to deliver their video content and will work with Scraster to create a series of informative screencasts (called StickyStreet TV) that will demonstrate their robust feature set. We’ll update you with a link to their channel when the time comes. For now, have a look at this embedded Vimeo video.

Welcome to the Scraster Professional Screencasting blog

Friday, October 10th, 2008

This is the inaugural post here at the Scraster blog.  Please subscribe to the blog via its RSS feed or your email to keep current with the exciting content that’s to come.  You can also use the “ShareThis” tool below to email or share this post on your preferred social bookmarking sites.

The Scraster blog will serve two functions:  First, it will showcase Scraster’s latest and best client work as it’s completed.  Second, the Scraster blog will offer free and informative tutorial screencasts on topics ranging from improving your efficiency on your computer to the installation of the latest popular social networking tool.  The categories on the right will help you sort the content that’s of greatest interest to you.

For the past few months, Scraster’s been working with a great survey company called QuestionPro to create a series of help videos for their website’s KnowledgeBase.  Here is one such video:

For more information about Scraster Professional Screencasting, contact Scraster.